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In order to determine which domain name to register you have
to not only research solid keywords you also need to know if
those keywords are worth something.
PPC
stands for Pay per click advertisers pay Google, Yahoo, etc.
for each time someone clicks on their ad. Our goal is
to get a part of that for advertisements on our pages
whether parked or developed. If you are looking to
monetize your web site PPC and affiliate programs are
the key. So you are looking for higher PPC rates when
registering most domain names. Of course if you own
DVDs. COM the PPC rate may be low buy you make up for it in
volume. When are
deciding to register a domain name research the PPC rates
and see how many advertisers are listed when you Google the
keywords from the domain. For example if I can only register
one domain and I find AmericanCivilWar.com is available and
understandingsecondmortgages.com is available which do I
choose. Well if don't check out PPC bids
AmericanCivilWar.com looks better. The reality is that
there no ads on Google when I search for American Civil War
and therefore no PPC. Whereas Second Mortgages has a PPC of
$26.56 so I would really need 1 or 2 clicks to make it worth
registering. Please remember that if no one types in
understandingsecondmortgages.com I'll have to develop the
site.
There are different tools
for finding out PPC bids and also some site that provide the
highest bids for free. There are also different sites
that will provide that information for a fee or you can
register a Google Adwords account and find out.
Try Some of the links below for additional
articles on choosing a good domain name and PPC Bid Rates.
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